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Being Number One: Your Firm on Page 1 of Google

Pop open your Internet Explorer, Firefox or the Google browser. Type in “ny personal injury attorney”. Why do certain law firms seem to always come up on Page 1 of Google? The answer is SEO – Search Engine Optimization. In a nutshell, SEO is tweaking your website so that Google (and subsequently all other search [...]

Calling It Quits: When To Terminate An Employee

In the news recently, there has been a lot of talk of employees’ right to sue “bad bosses”. The “bad boss” until now, has generally referred to management bullies whose goal has been to publicly humiliate the employee (e.g., having other employees, en masse during meetings, ridicule the substandard performance of the targeted employee, or [...]

Police Accident Report Flywheel

In any lawsuit involving an MVA, one of the the most important initial tools required is the accident report. A completed MV-104A New York State Department of Motor Vehicles POLICE ACCIDENT REPORT (PAR) establishes that a) an accident did in fact occur, b) your client was somehow involved in said accident and c) the factors involved [...]

#2/67 When A Slippery Slope is a Good Thing!

In conducting on-location site surveys, the investigative professional should be aware of four baseline potential causal factors: (The first three are fairly straightforward; the fourth, ground slope, is the focus of this week’s Bulletin.) 1. Broken/Damaged/In Disrepair conditions 2. Construction in the area/Construction debris 3. Lighting Factors 4. Ground slope in regard to the related [...]

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